CAPAROL CENTER inaugurated in Ryazan
The world-famous German paint and varnish brand Caparol for many years has opened branded points of sale for its products throughout Russia. More recently, one of these stores began work in Ryazan.
The new center has a unique creative design, it combines the style of minimalism with practicality. The store is literally painted in the brightest colors, however, thanks to the professionalism of the designers who developed the project, the space has a clear zoning. At the entrance to the building there is a reception area, next to it is Caparelax, there is also a promo zone and a tinting area; Capatect and Capadecor zones. Each zone has special stands on which trial samples of products are located, which will help customers choose the right shade.
The most unusual solution was the bulk floor, on which you can see navigation tips and interesting texts on multi-colored stripes that correspond to different food zones.
The gala event was attended by many guests, each gave a speech. After that, the ceremony of cutting the red ribbon took place, which symbolically launched the work of the new Caparol brand center.